While still in film school, Gregory James (as he is known in the industry) graduated from the University of South Carolina with a film production degree and a fashion photography minor. He then started working on films as a PA and then Video Assistant, including Days of Thunder with Tom Cruise, Prince of Tides, and Wild Hearts Can't Be Broken. 

During his college days, Greg also modeled and acted and went on to sign with top NYC agencies ZOLI and CESD Talent. Additionally, he was represented in Atlanta, Chicago, Milwaukee, and Los Angeles.

After moving to NYC in 1993, Greg began working at Peter Glenn Publications. PGP is considered one of the leading entertainment publishing companies for the film, TV, fashion, modeling, and talent industry. They publish the famous International Directory of Model & Talent Agencies, which is used by agencies, clients, photographers, and talent from all over the world. After working at the company for four years, Greg purchased it in 1997. 

Missing his earlier days from working on productions, Greg moved to Florida and produced the So You Want To Be A Model Contest featured on E! News with Ryan Seacrest & ELLEgirl magazine, and later CosmoGIRL magazine. In 2003, while producing the project, Greg discovered Amber Heard, who has gone on to appear in over forty movies, including Aquaman, which was produced by Greg's old roommate, Deborah Johnson Snyder, and her husband, Zack Snyder (Rebel Moon, Aquaman, Wonder Woman, Man of Steel, 300). In 2022, Forbes Magazine listed Amber's net worth at over $11 million dollars. 

Greg continued to produce while discovering talent. In 2009, as an independent producer, Greg started to explore producing music concerts with several Disney stars, including Mitchel Musso (Disney's Hannah Montana), Ryan Newman (Disney's Zeke & Luther, Sharknado, Nickelodeon's The Thundermans), and several other rising Disney stars. 

Greg and his wife Diane Marie (pictured with Greg) are the owners of the Green Room Acting Studio, which is one of the top online acting studios training hundreds of students each month.  Through the studio and our Agent Showcases, many talent have gone on to be discovered, including Kira Kosarin (Nickelodeon's The Thundermans), Kayden Muller (Disney’s Villians of Valley View), Colin O’Brien (WONKA, Dear Edward), Cade Sutton (Disney's Kirby Buckets), Christopher Cassarino (HULU’s Reasonable Doubt, NBC's New Amsterdam), Rachel Finninger (International Model), and Olivia Osteen (niece of Pastor Joel Osteen) to name a few.

Over the last several years, Greg has continued to scout & develop talent and place them with legitimate agencies he works with. 

Greg lives with his wife, Diane Marie, and their two Yorkies, Solo and Obi-Wan, in Boca Raton, Florida.